DIY INTERNAL COMMS AUDIT PLAYBOOK: SAVE €15,000 ON CONSULTANT FEES
Get the templates and tools consultants use to analyse your channels and content - complete your audit in weeks, not months
Transform your internal communications with a systematic, professional audit — without the hefty consulting price tag.
Most internal communicators know they need to evaluate their channels and content, but consultant fees of €15,000+ put professional audits out of reach for many teams.
That's why I created this comprehensive DIY playbook: to give busy comms professionals like you the exact same tools, templates and processes consultants use — for just €79.
Over 100 communication professionals are already using this playbook to transform their internal channels and content
Is your internal communications
system missing the mark?
Are you:
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Uncertain whether your current channels are actually effective?
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Receiving feedback that important messages aren't landing?
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Wondering if you have too many channels — or not enough?
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Struggling to gather meaningful data to drive change?
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Spending hours creating content that few people engage with?
This comprehensive playbook provides everything you need to complete a thorough audit of your channels and content in just 2-3 weeks of focused work (compared to the typical 2-3 months a consulting project would take).
With these 15 proven templates and checklists, you'll discover:
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Which channels are delivering results (and which are wasting resources)
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Where your critical messages are getting stuck or ignored
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If you're using the right channels for the right content types
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How to significantly improve your content quality and engagement
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Where to focus your limited time and resources for maximum impact
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What to stop doing, start doing, and do differently based on real data
Designed for busy internal comms professionals like you
What's included in the playbook
✅ Strategic channel review inventory
✅ Strategic channel review checklist
✅ Digital channels review
✅ Leadership communications review
✅ Townhall review template
✅ Print & offline channels review
✅ Content creation assessment
✅ Content quality & performance review
✅ Translation process review
✅ Content governance tool
✅ Messaging consistency check
✅ Visual content assessment
✅ Line manager cascade checklist
The complete audit toolkit -
yours for only €79
[Free for members of The Curious Tribe]
What communication
professionals are saying
As someone who recently did their first comms audit, having a guide like this would have eliminated many great episodes of self-doubt through the process. It's brilliant, and this playbook can be used again and again each year.
This is an absolute steal and every communication professional should have this playbook in their toolkit.
Gary McLaughlin
Communications Manager, Intact
This is the perfect resource for a comms pro who wants to review their channels and content to figure out ways to improve them.
The playbook breaks down the whole audit process into manageable chunks so you can really put this into action. This is an ace resource for any comms team.
Gemma Pike
Head of Internal Communications, Global Witness
This playbook is perfect for you if...
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You need to evaluate your content and channels but don't know where to start
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You want practical, actionable tools — not theoretical frameworks
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You're short on time and resources but need professional results
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Your budget doesn't allow for a €15,000+ external consultant
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You want to drive evidence-based improvements across your communications
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You need templates that are ready to use immediately, not weeks of research
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You want a systematic approach you can repeat annually to track progress
Transform your internal comms today
[Get instant access for €79]
Stop wasting resources on ineffective channels and content. Get the data you need to make strategic decisions that will transform how your organisation communicates.
All major payment methods accepted. Instant digital delivery.
This playbook is free for all members of The Curious Tribe.
Frequently asked questions
How long will it take to complete the audit?
With focused effort, most communicators can complete a thorough audit in 2-3 weeks using these templates.
Will this work for my size organisation?
Yes! The playbook is designed to be used successfully in organizations from 50 to 500,000+ employees.
How is this different from free audit templates online?
This comprehensive system is based on professional consulting methodologies and provides a complete, integrated approach rather than disconnected individual templates.